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Readers Nationwide to Set New World Record by Reading the Children's Classic 'The Snowy Day'

Published Thursday, October 7, 2010 by Diana Rooks

world record immediately, for free.

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About Jumpstart’s Read for the Record

Presented in partnership with Pearson, Jumpstart’s Read for the Record™, is an annual world record breaking campaign that brings children and adults together to read the same book, on the same day, in homes and communities all over the world. The campaign also kicks off Jumpstart’s yearlong program, preparing preschool children in low-income neighborhoods for success in school and life. Since it’s inception in 2006, the campaign has reached more than 3 million children and more than 750,000 books have been donated to children in low-income neighborhoods.

For more information, visit www.readfortherecord.org.

About Jumpstart

Jumpstart’s mission is to ensure that all children in America enter school prepared to succeed. Year-round, Jumpstart recruits and trains thousands of college students and community volunteers to work with preschool children in low-income neighborhoods,
helping them to develop the language, literacy, and social skills they need to succeed in school and in life. Since 1993, more than 70,000 preschool children across America have benefited from millions of hours of Jumpstart service. Jumpstart’s national sponsors include American Eagle Outfitters, AmeriCorps, Franklin Templeton Investments, and Pearson. Jumpstart is the five-time recipient of the Fast Company/Monitor Social Capitalist Award (2004-2008) and has received a 4-star rating from Charity Navigator. For more information, visit the Jumpstart Web site at www.jstart.org.

About the Pearson Foundation

Pearson, the international education and information company, is Jumpstart’s Read for the
Record’s Sponsor and Founding Partner. The Pearson Foundation extends Pearson's
commitment to education by partnering with leading nonprofit, civic, and business
organizations to provide financial, organizational, and publishing assistance across the
globe. The Foundation aims to make a difference by sponsoring innovative educational
programs and extending its educational expertise to help in classrooms and in local
communities. For more information, visit www.pearsonfoundation.org.

About We Give Books

We Give Books (www.wegivebooks.org) is a new philanthropic program from Penguin and
the Pearson Foundation that helps your child become a lifelong reader and giver. Together,
we support literacy through programs that engage entire communities. Working around the
world through programs like Booktime and Jumpstart’s Read for the Record, Penguin and
the Pearson Foundation have touched millions of lives in thousands of communities.

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